Jimmy Guterman's blog

media, technology, management, and the rest of it

Associated Press Unveils Plan to Hasten End of Newspapers

with 2 comments

Over on PaidContent, Staci Kramer, ace reporter and Jill Sobule fan, reports AP Launching Newspaper Industry Campaign To ‘Protect’ News Content. Oy vey. If the people running newspapers and wire services (both now antiquated terms) think that aggregators stealing their content, rather than their own inability to navigate the dynastic shift I mention here, is their biggest problem, maybe they do deserve to go away. Those aggregators are giving the newspapers new customers. Why don’t the newspapers welcome (and focus on monetizing) their new customers rather than hope to sue away new technologies and business models? I’m having a how-the-record-industry-treated-Napster-in-a-way-that-hastened-its-own-demise flashback.

UPDATE: Staci has a super analysis follow-up today. I reproduce the lede in full: “Those of you who have never owned a mercury thermometer and a tiled floor at the same time probably won’t get this but the Associated Press campaign to “protect” news content is the online equivalent of trying to pick up mercury after you drop the glass thermometer. It’s virtually impossible to pick it all up and maddening to try. The AP and the news industry won’t be able to pick up all of the ways news content is used, even with the most sophisticated tagging or other technologies. And even if they manage to do so, they won’t be able to stop it all.”

Written by guterman

April 6, 2009 at 2:11 pm

2 Responses

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  1. Agreed. And they can find a user-centric online revenue model for newspapers and magazines at http://www.paycheckr.com


    April 6, 2009 at 2:57 pm

  2. I think this is symbolic of the news industry in general. They have a point but it is way too late to do anything about it. Asleep at the wheel, again.

    Charlie Barthold

    April 8, 2009 at 1:24 pm

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